Sharif Digital Repository

With the evolution and significant growth in wireless technology and the development of mobile commerce, businesses can achieve superior performance through the implementation of platforms for mobile payment. However, there are several platforms for mobile payment to choose from which makes the selection of an appropriate platform for specific applications a challenging task. In response to this challenge, the most common mobile payment platforms recorded in the literature have been reviewed. This paper presents the result of this review describing the advantages and disadvantages of each system and offers ranking of the technologies considered. MCDM method is used for assessing and... 

In the modern world, electronic communications play a significant role in national and international electronic transactions. This issue has forced all legal systems to face up to many emerging legal problems in the context of electronic communications, such as the legal status of electronic agents in contracting electronically. Regarding the legal validity of e-contracts made through interactive websites, the legal status of electronic agents which play an important role in this process is questionable to see whether they are akin to real agents in the physical world or they are only a mere tool of communication. The current article tries to analyse this question by criticising a number of... 

Upon development of m-commerce as one of the new branches of e-commerce, m-banking has emerged as one of the main divisions of m-commerce. As the m-banking was received very well, it has embarked upon supply of various services based on different systems and with the aid of various services such as the Short Messaging Service (SMS). However, in spite of its advantages, m-banking is facing some challenges as well. One of these challenges is the issue of security of this system. This paper presents a method for increasing security of the information requested by users with the use of steganography method. In this method, instead of direct sending of the information, it is hidden in a picture... 

Location-based services are becoming popular for mobile users. The mobile users' location plays a key role to provide the service from one side, but it can be considered as a dimension of their privacy and so necessary to keep it anonymous to the other parties. Since one important issue is to achieve an accurate service, it is important to use the mobile's accurate location. Using the location accurately raises some concerns on behalf of the user's privacy. One solution for meeting this requirement is using tickets by the means of a third party. The tickets should have some properties for not letting a mobile user to cheat and use the ticket more than one time. This paper proposes a protocol... 

Bythe development of the Internet, e-commerce has got very popular between organizations. E-commerce means buying and selling products and services over the Internet. One of the challenging issues in e-commerce is how to attract the customers and how to satisfy them. Therefore, it is important to keep good relationship with the customers. This paper proposes a new model to increase the customer satisfaction by introducing live-operator. Live-operator is a system which is involved both with the customers and the organization.In this system the customers feelthatthey receive the service directly from the organization. This model decreases the response time and the customer loss. Moreover, it... 

In this paper, the task is to determine whether an HTTP session buys an item, or not, and if so, which items will be purchased. An HTTP session is a series of item clicks. A session has type buy, if it buys at least one item, or non-buy otherwise. Accordingly, data is in (session, item, time) format, which tells us when an item is clicked or purchased during an HTTP session. The main challenge comes from the fact that (1) user information is not available for clicked or purchased items, which are merely tagged with anony-mous sessions, and (2) suggestions are highly temporal as they are suggested to sessions instead of users. In other words, users which are stable and identified are replaced... 

In this paper, we use the ascending reverse auction method in incentive-based cooperative networks in order to increase the cooperation level of malicious users. Our approach integrates the reverse auction method with traditional pricing and reputation based algorithms and uses fuzzy thresholds to increase freedom of service providers in making the decision whether to cooperate or not. In contrast with earlier works, we do not concentrate on a specific network or protocol. The simulation results show that while the average welfare of malicious users is decreased dramatically, the average welfare of all users does not decrease significantly  

We study the kidney market in Iran. The most effective treatment for end-stage renal disease is a kidney transplant. While the supply of cadaveric kidneys is limited, the debate has been focused on the effects of the existence of a free market for human organs. Economists as well as medical and legal researchers are divided over the issue. Iran has a unique kidney market which has been in place for over 20 years, frequently reporting surprising success in reducing the waiting list for kidneys. This paper demonstrates how the Iranian system works  

In the modern world, electronic communications play a significant role in areas of national and international law such as Internet jurisdiction. Private international law provides that the competent court is the court within which jurisdiction the contract is performed, so it is important to know the place of performance of the contract in the case of contracts for digital goods such as e-books or computer software delivered online. It is equally important in the case of electronic services such as e-teaching. Furthermore, as consumer protection in B2C contracts is important in developing global e-commerce, it is important to consider whether the consumer party is able to bring an action... 

Purpose: Under the sunlight of social commerce, few concepts have blossomed like value co-creation. But when blurred strategies are implemented, the opportunity to wilt a brand is high. To avoid the miscues and the controversies, an ascendant step is to engage consumers with social commerce sites. The purpose of this paper is to propose three antecedents to engage consumers with social commerce sites, namely, social support, social commerce value and social commerce information sharing, and the effect of brand engagement on the intention of brand co-creation. Design/methodology/approach: This study used survey data from 234 Iranians with experience using social commerce sites. Variance-based... 

Electricity industry is ongoing towards reregulation worldwide. Some new market issues that experienced in other commodities markets are suggested to be exercised in electricity markets. Electricity and ancillary services pricing under different schemes are such issues. Pricing mechanism can be applied via several sequential markets. A day-ahead market associated with joint energy and ancillary services dispatch is used as a benchmark for contingency reserves option pricing. This paper proposed a new methodology aimed to derive the option pricing for contingency reserves as a major part of ancillary services in restructured power systems  

This article studies effects of webpage layout in an online retailer on buyer behavior towards new products and is a sequel to a study performed by authors in department stores. Webpage layout -in terms of parameters which influence buyer behavior- is formulated by two variables; pattern of prices and pattern of popularity. A novel method based on above-mentioned study, has been developed to measure these two factors, so that they can be compared against retailer sales statistics. Investigating this relationship helps both online retailers and marketing agents to better understand effect of webpage layout in promoting a newly developed product. Results show that correlation between price... 

Advancements in smart grid technologies have made it possible to apply various options and strategies for the optimization of demand response (DR) in electricity markets. DR aggregation would accumulate potential DR schedules and constraints offered by small- and medium-sized customers for the participation in wholesale electricity markets. Despite various advantages offered by the hourly DR in electricity markets, practical market tools that can optimize the economic options available to DR aggregators and market participants are not readily attainable. In this context, this paper presents an optimization framework for the DR aggregation in wholesale electricity markets. The proposed study... 

Making efficient use of transportation infrastructure has always been a concern. Traveler information provisions (TIPs) assist commuters in making better travel decisions and therefore lead to increased mobility and more efficient travel. The ongoing economic crisis and shrinking public funding have made the public-private partnership (PPP) an attractive instrument for promoting TIP. Such initiatives have been much discussed in developed countries. The use of PPP to fund public projects in developing countries, however, is in its infancy, and the related issues do not receive adequate attention in the literature. In this study, PPP opportunities in TIP were assessed in the case of a city in... 

This paper examines the strategies of a local supplier of high technology capital goods (or complex product systems, CoPS) in a middle-income developing economy, Iran, in its efforts to acquire technology and catch up with market leaders. The study draws upon both the development and business strategy literatures to develop a novel conceptual framework of latecomer strategy which is then applied to the Iranian firm engaged in the design, production and implementation of electricity generation systems. Although exploratory, the study shows that the firm was able to exploit its linkages with local clients, favorable government policies and a growing domestic demand to overcome barriers to...